Journal Report

Australasian Marketing Journal

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Journal Information
Journal Title
Australasian Marketing Journal
Publisher
ISSN
1320-1646
E-ISSN
Database
Journal Quality
Domain
Health Sciences, Physical Sciences, Social Sciences
Classification History
Year A+ A B C
2026
2025
2024
2023
2021/2022
2020
2019 ✓
2018
A journal may have more than one classification in the same year. All recorded classifications are displayed.
Recent Articles
‘Ring Ring’: Visual Pun or Passing Off?
Janet Hoek
1997-12 Vol. 5 Issue 1 Pages 33-43
DOI: 10.1016/s1320-1646(97)70256-9
Fan Responses to Sporting Team Web Sites
Nigel K.Ll. Pope, Edward J. Forrest
1997-12 Vol. 5 Issue 1 Pages 71-80
DOI: 10.1016/s1320-1646(97)70259-4
Tobacco-Control Legislation, Public Health and Sport Sponsorship
Robert Sparks
1997-12 Vol. 5 Issue 1 Pages 59-70
DOI: 10.1016/s1320-1646(97)70258-2
From the Editor
Frank Alpert
1997-12 Vol. 5 Issue 1 Pages 3-3
DOI: 10.1016/s1320-1646(97)70252-1
Book Review: Marketing and Consumer Research in the Public Interest
Amos Owen Thomas
1997-12 Vol. 5 Issue 1 Pages 84-85
DOI: 10.1016/s1320-1646(97)70261-2
Book Review: Learning from the Asian Tigers: Studies in Technology and Industrial Policy
Christopher Selvarajah
1997-12 Vol. 5 Issue 1 Pages 81-83
DOI: 10.1016/s1320-1646(97)70260-0
Long-Term Recall of Sponsorship Sources
T. Bettina Cornwell, Isabelle Maignan, Richard Irwin
1997-12 Vol. 5 Issue 1 Pages 45-57
DOI: 10.1016/s1320-1646(97)70257-0
Editorial Review Board
1997-12 Vol. 5 Issue 1 Pages 1-2
DOI: 10.1016/s1320-1646(97)70251-x
A Comparison of the Effectiveness of Perimeter and Outdoor Advertising
Björn Walliser
1997-12 Vol. 5 Issue 1 Pages 21-31
DOI: 10.1016/s1320-1646(97)70255-7
Modelling Sport Sponsorship Selection Decisions
Rafael Aguilar-Manjarrez, Des Thwaites, John Maule
1997-12 Vol. 5 Issue 1 Pages 9-20
DOI: 10.1016/s1320-1646(97)70254-5
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Printed: November 15, 2026 17:06