Journal Report

Journal of Interactive Marketing

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Journal Information
Journal Title
Journal of Interactive Marketing
Publisher
Sage Publications
ISSN
1094-9968
E-ISSN
1520-6653
Database
ABDC
Domain
Health Sciences, Physical Sciences, Social Sciences
Classification History
Year A+ A B C
2026 ✓ ✓
2025 ✓ ✓
2024 ✓ ✓
2023 ✓ ✓
2021/2022 ✓ ✓
2020 ✓ ✓
2019 ✓ ✓
2018 ✓
A journal may have more than one classification in the same year. All recorded classifications are displayed.
Recent Articles
EXPRESS: THE SOUND OF WORDS: VERBAL AND VOCAL CUES IN CUSTOMER SATISFACTION
Bea Waelbers, Alexander P. Henkel, Stefano Bromuri
2026-10-29
DOI: 10.1177/10949968261506232
EXPRESS: Interactive Blind Lead-In Ads and Purchase Conversion: The Roles of Completion and Creative Design Features
Seokjoon Yoon, Jaewon Yoo, Minki Kim et al.
2026-10-22
DOI: 10.1177/10949968261503210
EXPRESS: The AI-Driven Scam Economy: Persuasion Knowledge, Consumer Vulnerability, and Empowerment
Erik Hermann, Arian Trieb, Stefano Puntoni et al.
2026-9-7
DOI: 10.1177/10949968261487442
EXPRESS: Impacts of Product-line Breadth on the Effectiveness of Advertising and Consumer Word-of-Mouth: Evidence from China’s Automobile Market
Shuying Gong, Chengxi Li, Qi Sun et al.
2026-9-6
DOI: 10.1177/10949968261488312
EXPRESS: Finding Important Interdependent Product Features: A Simultaneous Consideration of Price and Quality Features
Sangkil Moon, Eunhee (Emily) Ko, Jong Min Kim et al.
2026-8-9
DOI: 10.1177/10949968261478847
EXPRESS: Women Can’t Have It All: How Monetization Fuels Sexist Behavior on Livestreaming Platforms
Malaurie Fauré, Sandra Laporte, Andrea Weihrauch
2026-7-27
DOI: 10.1177/10949968261476028
EXPRESS: Digital Canvases: How Meme Typologies Reveal Ideological Terrain for Marketers
Steven Chen, Tonya Williams Bradford, Kristen Schiele et al.
2026-7-22
DOI: 10.1177/10949968261475153
EXPRESS: Fan Badges Signal Friendships: How Viewer-Influencer Parasocial Relationship Drives Conversion Funnel in Livestream Commerce
Shaoling (Katee) Zhang
2026-7-22
DOI: 10.1177/10949968261474807
EXPRESS: Toward Intelligent Virtual Streamers: Leveraging Responsiveness and Response Naturalness in E-commerce Livestreaming
Ruiqi Yao, Guijie Qi, Hua Sun et al.
2026-7-12
DOI: 10.1177/10949968261471154
EXPRESS: The Hidden Cost of Data Collection: Data Collection Decreases Consumer-Company Interactions
Deniz Lefkeli, Zeynep Gürhan Canli, Vanitha Swaminathan
2026-7-9
DOI: 10.1177/10949968261470801
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Printed: November 1, 2026 13:23