Journal Report

Young Consumers

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Journal Information
Journal Title
Young Consumers
Publisher
Emerald Group Publishing Ltd.
ISSN
1747-3616
E-ISSN
1758-7212
Database
SCOPUS
Domain
Health Sciences, Life Sciences, Physical Sciences, Social Sciences
Classification History
Year A+ A B C
2026 ✓
2025 ✓
2024 ✓
2023 ✓
2021/2022 ✓
2020 ✓
2019 ✓
2018
A journal may have more than one classification in the same year. All recorded classifications are displayed.
Recent Articles
Towards understanding Gen Z consumers’ intentions to purchase sustainable fashion products: insights from PLS-SEM, NCA and cIPMA
Kian Yeik Koay, Sandra Moey Tze Ying Issabaeva, Punitha Sinnappan et al.
2026-11-10 Pages 1-20
DOI: 10.1108/yc-07-2026-3477
The impact of virtual reality and augmented reality on global brand transformation: insights from immersive advertising among Nepalese adolescents
Uttam Mishra, Udgam Mishra, Bikash Sharma et al.
2026-11-5 Pages 1-29
DOI: 10.1108/yc-06-2026-3318
The School-Bell Flywheel: peer reconvening and the delayed youth breakout of “Golden”
Cong Feng, Kexin Xiang
2026-11-2 Pages 1-17
DOI: 10.1108/yc-03-2026-3092
Competing dynamics of brand love and addiction: implications for consumer behavior
Muhammad Junaid, Khalid Hussain, Abdul Qayyum
2026-10-15 Pages 1-18
DOI: 10.1108/yc-03-2025-2453
Cognitive, social and emotional pathways to minimalist consumption: a randomised trial with adolescents
Andrea Lučić, Marija Ježovit, Piotr Bialowolski
2026-10-13 Vol. 27 Issue 9 Pages 107-129
DOI: 10.1108/yc-04-2026-3152
The phygital paradox: when sustainability meets ownership in music consumption
Vei Thong How, Ser Zian Tan
2026-10-8 Pages 1-16
DOI: 10.1108/yc-05-2026-3189
Teaching, selling or both? Exploring presumed influence effects of edu-ads on parents’ mediation intent
Chelsea Moss Bruno, Steven Holiday, Nancy H. Brinson
2026-10-8 Pages 1-16
DOI: 10.1108/yc-02-2026-2987
Message framing and celebrity endorsement in masstige brand advertising: an organismic integration perspective on Gen Z female consumers’ motivational regulation
Aneela Jabbar, Adnan Ahmed Sheikh, Syed Hassan Raza et al.
2026-10-5 Pages 1-32
DOI: 10.1108/yc-04-2026-3153
Parental knowledge as a filter: how nutrition literacy moderates the influence of package color and pester power on Brazilian families
Erico Aurelio Abreu Cardozo
2026-10-1 Pages 1-27
DOI: 10.1108/yc-02-2026-2995
Attachment and fanaticism: Gen Z’s intentions consumption towards Korean food in the Hallyu era
Nur Nadhirah Zaini
2026-9-17 Pages 1-18
DOI: 10.1108/yc-12-2024-2370
Articles retrieved from Crossref.
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Printed: November 9, 2026 09:49